Landlords face up to the harsh realities of a rental loss.

Landlords, property investors and country men.

The time to stand firm is here as we face an uncertain property investment future.

For those of you who are facing financial ruin in the face of an onslaught of negative financial realisation I would like to offer you these kind words.

'Im sure the majority of you are kind and honest folk who went about trying to better yourselves financially.

Maybe you were one of many thousands of new landlords who felt let down by the pensions system and looked instead to make your future security through property.

Now some of you are confronted by a harsh financial reality that leaves you caught between a rock and a hard place. What should you do?

Well unfortunately there is no simple one answer.

My advice is look to cut costs, by self-managing property, and that includes rolling sleeves up and taking on as much of the property maintenance tasks.

Shop around on all your financial products ie, landlord insurance and btl mortgage.

And here is the one that many new landlords may have to face, to supplement potential rental losses from other incomes landlords might have to cut personal spending.

That in simple terms means spending less on holidays, spending less on food, less on going out and less on clothes.

Hello George at Asda and goodbye to Giorgio Armani.
Hello camping and goodbye Capri.

But before you get too down and I mean this from my heart - if you have your health and your family who needs fancy goods.

In fifteen years time we may be out of this and have seen a subsequent boom and that property investment that is providing such heartache might be looked upon as a great property investment.

Lets all hope so.

But until then you might have to make the best of the simple things in life - and that might not be such a bad thing.'

With love and kisses a sentimental Hawkeye.