Google retires from property

Google have given up on the idea of competing against the likes of Zoopla, Rightmove and friends.

It seems that their property for sale/rent option on google maps wasn't been used so they've decided to retire this function over the next month

Well you can't win everything.

Alex Chesterman, Founder & CEO of Zoopla.co.uk said: "This has been an interesting experiment for Google with an outcome that has not entirely surprised us. Whilst Google is clearly the world-class leader at search, its real estate offering on maps did not provide users with the type of rich product experience of sites like ours. The overwhelming majority of consumers continue to use the leading portals as their online starting point for property search as demonstrated by over 5 million visitors to our site per month.”

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