Why advertise online

Once upon a time, all you had to do to advertise a flat or house for rent was to slap up a card in the local newsagent’s window, pay for a classified ad in the local paper, sit back for a month or three, and wait for tenants to call you.

Times have changed. If you’re advertising in the local paper or the newsagent, you might get lucky, of course. But most likely, your target market is looking online, so that’s where your ad should be too.

Online advertising has some huge advantages over traditional methods of finding a tenant. Most importantly, you’re not restricted by geography. Local papers are – after all – local. If you’re moving into an area, they’re not much help to you. The internet has a global reach for a lower price than traditional advertising.

The internet’s immediate too. If your tenant tells you at 8am on a Monday morning that she’s moving out, you can have the accommodation advertised by 9am. If you only advertise in a local paper that comes out on Wednesday, you might be too late for the print deadline already and not be able to advertise for another week and a half. That’s an extra week and a half you’re sure to be without a tenant.

And internet advertising is just so much more fun! Photos, floor plans, video walkthroughs – all so much better than pay-per-word classifieds. Multi-media internet advertising lets your tenants get a view of and a feel for your property before they even need to view it. Not only does that make it more attractive to them, but it also cuts down the number of wasted viewings of unsuitable property, so it saves your time too.

The problem, perhaps, with online advertising it that there are just so many sites. How do you know where a prospective tenant will be looking? On one of the big property portals? On a newspaper’s site? On a free listing site? Don’t guess: just list on all of them. If that sounds like a daunting task, don’t panic: Upad.co.uk makes it easy for you. Fill out one form, and for a one-off payment of £59, we distribute your ad across more than 500 different property websites. We'll find the tenants for you: all you have to do is show them round the property. There couldn’t be an easier way to find your next tenant.

10 percent discounted rate on Upad - Advertise on 500 portals