Proprietor of Belvoir Sunderland Neil Whitfield appeared on screens throughout the country last month when he was approached to take part in the BBC's lunchtime business, consumer and personal finance show, Working Lunch.
Business correspondent Rob Pittam and his cameraman wandered into Belvoir Sunderland looking for people to take part in a feature highlighting a report sanctioned by the Royal Mail which claimed that Sunderland had the most new business start ups on a national level. And, Neil was happy to oblige.
“I was surprised when the correspondent and cameraman walked into the office looking for volunteers to appear on the BBC's Working Lunch,” says Neil. “It was completely unplanned and impromptu - but I was happy to get involved. I knew it would be good publicity for Belvoir Sunderland, both locally and nationally, and could potentially be seen by many investors and landlords. I had nothing to lose and potentially a lot to gain.”
The recording took about half an hour involving an interview section followed by other shots around the office and external shots of potential tenants looking through the window at the properties to let.
Neil says he was pleased to have been involved but couldn't help feeling nervous when he watched the programme back afterwards on iplayer. “I was conscious that I wanted to come across well and apprehensive about projecting myself well,” he says. “But it was a good piece and I was pleased I'd done it.”
So, what advice would Neil give others who are approached to take part in a TV programme?
“Without a question just go for it,” he says. “Don't be shy. A TV appearance could deliver long-term benefits for your business and I thoroughly enjoyed taking part.”
The episode of Working Lunch featuring Neil was aired on Wednesday, 11 November.
To find your nearest Belvoir office, visit their website at http://www.belvoirlettings.com/
Business correspondent Rob Pittam and his cameraman wandered into Belvoir Sunderland looking for people to take part in a feature highlighting a report sanctioned by the Royal Mail which claimed that Sunderland had the most new business start ups on a national level. And, Neil was happy to oblige.
“I was surprised when the correspondent and cameraman walked into the office looking for volunteers to appear on the BBC's Working Lunch,” says Neil. “It was completely unplanned and impromptu - but I was happy to get involved. I knew it would be good publicity for Belvoir Sunderland, both locally and nationally, and could potentially be seen by many investors and landlords. I had nothing to lose and potentially a lot to gain.”
The recording took about half an hour involving an interview section followed by other shots around the office and external shots of potential tenants looking through the window at the properties to let.
Neil says he was pleased to have been involved but couldn't help feeling nervous when he watched the programme back afterwards on iplayer. “I was conscious that I wanted to come across well and apprehensive about projecting myself well,” he says. “But it was a good piece and I was pleased I'd done it.”
So, what advice would Neil give others who are approached to take part in a TV programme?
“Without a question just go for it,” he says. “Don't be shy. A TV appearance could deliver long-term benefits for your business and I thoroughly enjoyed taking part.”
The episode of Working Lunch featuring Neil was aired on Wednesday, 11 November.
To find your nearest Belvoir office, visit their website at http://www.belvoirlettings.com/
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